Nubank Ultravioleta

Nubank / Ultravioleta

Nubank Ultravioleta

FintechTabletop

Overview

Nubank’s Ultravioleta, the premium metal card rendered as pure object desire. A fintech product has nothing to photograph, so LOBO built the light, the weight and the status in CGI until the invisible felt like something worth holding.

Discipline

Gaming & Fintech

Studio

LOBO Creative

Group

lobo.cx

Behind the work

How it was made.

The thinking

Written about the craft.

shotsChoreographing physics: directing liquid in tabletopshots · Movement FocusChoreographing physics: directing liquid in tabletopMateus de Paula Santos, CCO and founder of LOBO, on the craft of shaping liquid on screen, and why physics rather than pixels does the heavy lifting.By Mateus de Paula Santos, for shots ↗

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